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“Maggi amplifieis
the voices of fearless
women driving
progress in
the Middle East”

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Maggi
Women of Changes

MAGGI Diaries, a cornerstone of female empowerment in the GCC, evolved in its third season to inspire youth by transforming from a cooking TV show into a graphic novel based on true stories of Women of Change in the Middle East.

“Women quietly driving change: Inspiring, effective, and finally getting noticed”

– Google MENA
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Client: Maggi // Agency: Publicis, Dubai // Production: All Awards, Portugal // Illustration: Karen Keyrouz, Raphaelle Macaron, Zeina Bassil, Lebanon // Studio Icone & Sam Hart, Brazil

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